Privacy Policy
Privacy & Cookie Policy
Last updated: 27 August 2026
All About Chevrons is operated by Top Notch Signs & Graphics Ltd, Unit C4 Daedalus Park, Daedalus Drive, Lee-on-Solent, Hampshire, PO13 9FX, United Kingdom.
For the purposes of UK data protection law, Top Notch Signs & Graphics Ltd is the data controller responsible for personal information collected through the All About Chevrons website.
If you have any questions about this Privacy & Cookie Policy or how we use your personal information, please contact us:
Email: info@allaboutchevrons.com
Telephone: 023 9252 0333
1. Information We Collect
We may collect and process the following information about you:
Information you provide to us
This may include:
Your name
Business or company name
Billing and delivery addresses
Email address
Telephone number
Details of the products you order
Account information if you create an online account
Information contained in enquiries, contact forms or correspondence with us
Information required to process returns, refunds, warranty claims or complaints
Transaction and payment information
We collect information relating to purchases and payments made through our website.
Payments may be processed by third-party payment providers. We do not normally receive or store complete debit or credit card details. Payment providers process this information in accordance with their own privacy policies and security procedures.
Technical and website usage information
When you use our website we may collect information including:
IP address
Browser type
Device type
Operating system
Pages visited
Products viewed
How you arrived at our website
Approximate geographic location
Website interactions
Advertising and campaign information
Cookie and tracking identifiers
Some of this information is collected using cookies and similar technologies.
2. How We Use Your Personal Information
We may use your personal information to:
Process and fulfil your orders
Take and process payments
Deliver products to you
Manage your customer account
Communicate with you about an order
Respond to enquiries and customer service requests
Process returns, refunds and warranty claims
Prevent fraud and protect the security of our website
Maintain appropriate accounting and business records
Comply with our legal and regulatory obligations
Improve our website, products and customer experience
Measure website traffic and performance
Measure the effectiveness of our advertising
Display and measure online advertising
Understand how customers find and interact with our website
Send marketing communications where permitted by law
3. Our Lawful Bases for Processing
Under UK data protection law, we must have a lawful basis for processing your personal information.
Depending on the circumstances, we rely on the following lawful bases.
Contract
We process personal information when it is necessary to enter into or perform a contract with you.
This includes processing orders, taking payment, arranging delivery, dealing with returns and communicating with you about your purchase.
Legal obligation
We may process and retain information where necessary to comply with legal obligations, including accounting, taxation, fraud prevention and other regulatory requirements.
Legitimate interests
We may process information where it is necessary for our legitimate business interests and where those interests are not overridden by your rights and interests.
This can include:
Operating and improving our business
Providing customer service
Protecting our website and systems
Preventing fraud
Understanding how our customers use our services
Managing our relationship with business customers
Consent
Where consent is required, we rely on your consent.
This includes the use of non-essential analytics and advertising cookies and certain forms of electronic marketing.
You can withdraw consent at any time.
4. Marketing Communications
We may send information about our products, services and offers where you have consented to receive marketing or where we are otherwise permitted to do so under applicable electronic marketing laws.
Where legally permitted, we may contact existing customers about similar products or services.
Every marketing email we send will provide a way to unsubscribe.
You can also ask us to stop sending marketing communications at any time by contacting info@allaboutchevrons.com.
Opting out of marketing will not prevent us from sending service messages that are necessary in connection with an order or customer account.
5. Who We Share Personal Information With
We do not sell your personal information.
We may share information with trusted organisations where necessary to operate our business, including:
Payment processors
Banks and payment service providers
Courier and delivery companies
Website hosting providers
Website and IT support providers
Email and communications providers
Accounting and bookkeeping providers
Analytics providers
Advertising platforms
Professional advisers such as accountants, solicitors and insurers
Government authorities, regulators or law enforcement organisations where legally required
These organisations are only provided with information necessary for the relevant purpose.
6. Google Services
Subject to your cookie preferences, we may use services provided by Google, including Google Analytics and Google Ads.
Google Analytics helps us understand how visitors use our website, including which pages are viewed, how visitors reach the website and how users interact with it.
Google Ads and associated Google advertising technologies may be used to measure advertising performance, understand conversions and provide or measure relevant advertising.
These services may use cookies, tags and similar technologies.
Non-essential Google analytics and advertising technologies will only be used where the appropriate consent has been provided through our cookie consent system.
7. Microsoft Advertising and Bing
Subject to your cookie preferences, we may use Microsoft Advertising, Bing and associated Microsoft tracking technologies.
These services may allow us to:
Measure visits generated by advertising
Measure enquiries or purchases
Understand advertising performance
Build advertising audiences
Provide or measure relevant advertising
These technologies may use cookies or similar identifiers.
They will only be activated where the appropriate consent has been provided through our cookie consent system where consent is required.
8. Cookies and Similar Technologies
Cookies are small files or pieces of information that may be stored on your computer, smartphone, tablet or other device when you visit a website.
We use cookies and similar technologies for several purposes.
Strictly necessary cookies
These cookies are required for the website to operate.
They may be used for functions such as:
Maintaining your shopping basket
Processing checkout
Maintaining website security
Remembering essential website settings
Logging into your account
Remembering your cookie preferences
Strictly necessary cookies do not require consent where they are genuinely necessary to provide the service you have requested.
Analytics cookies
With your consent, we use analytics technologies such as Google Analytics to understand how visitors use our website.
Analytics information helps us understand matters such as which pages are popular, how visitors move through the website and where website traffic originates.
Advertising and tracking cookies
With your consent, we may use advertising and tracking technologies provided by services including Google Ads and Microsoft Advertising/Bing.
These technologies can help us measure advertising effectiveness, record conversions and provide or measure advertising relevant to users.
9. Your Cookie Choices
When you first visit our website you will be presented with a cookie consent notice.
You can choose to:
Accept All – allowing both necessary cookies and the optional analytics and advertising technologies described in our cookie settings.
Reject All – allowing only cookies and technologies that are necessary for the website to operate.
Customize – allowing you to select which optional categories you wish to permit.
Non-essential analytics and advertising cookies should not be activated until you have provided the appropriate consent.
You may change or withdraw your cookie consent at any time by reopening the cookie settings available on our website.
Withdrawing consent does not affect the lawfulness of processing carried out before consent was withdrawn.
10. Information About Individual Cookies
The cookies and tracking technologies used by the website may change when services or website functionality are updated.
Our cookie consent tool provides current information about the categories of cookies and technologies detected or used on the website.
You can use the Customize option within our cookie settings to review and control optional cookies.
11. International Data Transfers
Some of the service providers we use, including large technology, analytics and advertising providers, may process personal information outside the United Kingdom.
Where personal information is transferred internationally, we will take appropriate steps to ensure that the information receives an appropriate level of protection in accordance with applicable UK data protection law.
This may include relying on an applicable UK adequacy regulation or using appropriate contractual safeguards or other lawful transfer mechanisms.
12. How Long We Keep Personal Information
We only retain personal information for as long as reasonably necessary for the purpose for which it was collected and to meet our legal, accounting and regulatory obligations.
Order, transaction and accounting records will normally be retained for up to six years where necessary for tax, accounting, contractual or legal purposes.
Customer service correspondence may be retained for a reasonable period where necessary to deal with enquiries, warranty matters, disputes or potential legal claims.
Marketing information will normally be retained until you withdraw consent, unsubscribe or we determine that it is no longer appropriate to retain it.
Cookie and analytics information is retained in accordance with the settings and retention periods applicable to the relevant service.
13. Security
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
Access to personal information is limited to employees, contractors and service providers who need the information for legitimate business purposes.
Although we take appropriate precautions, no internet transmission or electronic storage system can be guaranteed to be completely secure.
14. Your Data Protection Rights
Depending on the circumstances, UK data protection law gives you rights in relation to your personal information.
These may include the right to:
Request access to personal information we hold about you
Ask us to correct inaccurate or incomplete information
Ask us to erase your personal information in certain circumstances
Ask us to restrict processing in certain circumstances
Object to certain types of processing
Request transfer of information to you or another organisation where applicable
Withdraw consent where processing is based on consent
You also have the right to object to direct marketing at any time.
To exercise your rights, please contact:
We may need to verify your identity before responding to a request.
15. Complaints
If you have concerns about how we use your personal information, please contact us first so that we can investigate the matter.
You also have the right to make a complaint to the UK’s data protection regulator, the Information Commissioner’s Office (ICO).
Information about making a complaint and your data protection rights is available from the Information Commissioner’s Office website.
16. Links to Other Websites
Our website may contain links to websites operated by third parties.
We are not responsible for the privacy practices or content of third-party websites. You should review the privacy information provided by those organisations before providing personal information to them.
17. Changes to This Policy
We may update this Privacy & Cookie Policy periodically to reflect changes to our website, services, technology or legal requirements.
The date at the top of this policy shows when it was last updated.
18. Contact Us
For questions about this policy or the personal information we hold about you, please contact:
Top Notch Signs & Graphics Ltd trading as All About Chevrons
Unit C4 Daedalus Park
Daedalus Drive
Lee-on-Solent
Hampshire
PO13 9FX
United Kingdom
Email: info@allaboutchevrons.com
Telephone: 023 9252 0333